A Rhetorical Analysis of “The Rise and Fall of Charm in American Men”

The article link: http://www.theatlantic.com/magazine/archive/2013/06/when-men-lost-their-charm/309303/

The article requirement:
In a 3-page essay, explain why you believe the writer used this unique group of devices and strategies to communicate with his/her audience.
You may want to consider the devices and strategies the writer does use, but also why he or she may not have used some others.

The essay should contain the following:

specific examples and details from the text to support your ideas
at least 1 correctly incorporated direct quotation
at least 1 correctly incorporated paraphrase
Sample thesis:

Poole uses ethos, pathos, and logos to illustrate the ways in which artifical enhancements affect human lives today.