The paper provides a value chain analysis of Amazon Inc. company.

Paper Contents:
Value Chain Analysis –
Demand Chain Analysis
Identification of Customer, Market, Wants, and Needs
Market Opportunity Analysis
Identification and Analysis of Value Drivers
Value Proposition
Value Proposition as related to Demand Chain
Value Proposition as related to Supply Chain
Supply Chain Analysis
Value Production and Coordination
Value Delivery
Value Servicing
Enterprise Value
Industry Drivers
Competitive Advantage
Customer Delight

11 Pages

APA – 11 References