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Assignment 4: Internet Technology, Marketing, and Security
Write an eight to ten (8-10) page paper in which you:
- Evaluate the reasons Social Media Marketing has become exceedingly popular among businesses of all sizes.
- Analyze the advantages and disadvantages of Social Media Marketing for business entrepreneurs.
- Assess how Social Media Marketing is helping Pepsi gain more customer insight than it would have otherwise.
- Research two (2) other businesses that have used Social Media Marketing to their advantage.
- Discuss how each of these businesses has utilized Social Media Marketing and provide examples with your discussion.
- Speculate what impact Social Media will have business over the next decade and identify what skills you need to improve to take advantage of the changes.
- Use at least five (5) quality academic resources in this assignment. Note: Wikipedia and other
- Websites do not quality as academic resources.
10 Pages, 5 References
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