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Why communication should be more than a focus on promotion in the marketing mix

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Explain to a new member of staff why communication in your service organization should be more than a focus on promotion in the marketing mix. Relate, with examples, your discussion to other Ps in the Mix.
1.explain term”marketing communication” and “marketing promotion”
2.promotion vs communication with examples and Ps in the mix
3.Conclusion

 

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Explain to a new member of staff why communication in your service organization should be more than a focus on promotion in the marketing mix. Relate, with examples, your discussion to other Ps in the Mix.
1.explain term”marketing communication” and “marketing promotion”
2.promotion vs communication with examples and Ps in the mix
3.Conclusion

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