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Give three good examples of companies（top companies will be more appreciated） that have successfully embraced servitisation and highlight their success factors using relevant evidence from their financial reports in comparison with their competitors that have not embraced servitisation (or in comparison with the same companies’ data before servitisation).

Suggested References:
You can refer to related books, journals and reports. The Harvard style of referencing should be used where applicable.
Please note that you are not expected to collect primary data on this assignment but to rely on literature evidence and other forms of secondary data e.g companies’ published data, etc
If you refer to other sources, you must provide a copy of the original source in an appendix to the report with appreciate part highlighted

5 Pages