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  Helping a Company Strategize for the Future

  $20.00

  FINAL REPORT ASSIGNMENT OVERVIEW

  Objective

  The goal of this assignment is for students to learn and improve upon professional writing skills. Students will accomplish this as they compose various professional documents that will be fused into a final client report. The assignment is further detailed below in the Assignment section.

  This project will teach students to think and write both critically and analytically. Students will focus on improving their writing skills primarily relating to grammar, vocabulary, organization, structure, style, flow, tone and formatting. Additionally, students will increase their general business knowledge and acumen.

  Students will learn how to “tell a story” by writing each sentence with purpose, not to fill space. Thoughts and sentences should be structured logically and chronologically.  Students will also learn to differentiate between instances where strictly facts should be used and instances where persuasive language, opinions, and recommendations are appropriate.

  This assignment is intended to mimic the business world in every way possible. The professional standards, documents, deadlines, feedback, and activities will parallel the conditions and expectations present in the business world today.

   

  ASSIGNMENT

  Helping a Company Strategize for the Future

  The remainder of the semester’s writing assignments and most classwork will be devoted to your final project:  A brief company and industry analysis, delivered from a strategy perspective.

  You will be asked to place yourself in the role of a marketing/strategy advisor for a publicly-traded company that is looking for fresh advice on how it can grow its business in the Massachusetts-New England-Northeastern U.S. market (choose the market you feel most appropriate for your company).

  In order to do this, the company is engaging you as a consultant to recommend its strategy for growth in this market.

  • The company’s health is to be determined via a Strengths, Weaknesses, Opportunities, and Threats (SWOT) Analysis. The SWOT Analysis concept was developed in the 1960s (development credited to Albert Humphrey and a team of researchers at Stanford University) and is commonly used today in marketing and business strategy.
  • The industry’s health is to be determined using the well-known, 35-year-old “Five Forces” model devised by Michael Porter, an economist, and professor at Harvard Business School. The model is fully titled “The Five Forces that Shape Industry Competition” and is well known in the business strategy planning field.

  As part of this engagement, each student is responsible for drafting their own report for the client. It is a student’s job to analyze their company and articulate the findings to the client in a professional report.

  The report will be emailed to the client as an attachment, including a professional email. The final client email should summarize the results of the report in a clear, concise and comprehensive manner. Typically in business writing, less is more!

  There is no specific page length for the final report. However, appropriate page ranges are detailed below. The ranges are for text only, formatted in the standard business format used in this course. Page ranges also exclude any length added by charts, figures, and graphs. Although, the use of charts, figures and graphs are required.

  Students should concentrate on writing in a clear, concise and comprehensive fashion. Additionally, considerable effort should be made to review feedback from prior coursework and apply it to future assignments.

  At the end of the semester, each student will complete a short presentation outlining their report to the client.  The PowerPoint presentation must include, the introduction of the company; both graphs, figures or charts; a summary of your growth strategy; SWOT; Five Forces; an interesting fact about the company.  Can include other information as appropriate.

  Your new client – this company – has asked for a seven-page report (plus email and graphs, figures or charts) containing:

  1. One page for your biography (does not have to fill an entire page)
  2. Professional email summarizing the results to the client (include: subject line, salutation, approximately 3 or 4 short paragraphs summarizing your brilliant idea for expansion into North East/New England/MA, closing.)
  3. One-half to one page Executive Summary
  4. Two pages for Company Analysis using SWOT
  5. Two pages for Industry Analysis using the Five Forces approach
  6. One page containing your strategy-for-growth recommendations
  7. 2 total (graphs, figures or charts). These should be placed where appropriate.

  PLEASE USE THIS ORDER FOR YOUR FINAL WORD DOCUMENT TO ME AT THE END OF THE SEMESTER.  PUT ALL BULLETED ITEMS IN ONE WORD DOCUMENT TO ME SEPARATED BY EACH TITLE.

  Consider the above bullet points to be a basic Report Outline, open to customization. The short length requested suggests the need for concise work.  While appropriate detail will distinguish your chosen company from other similar companies in this industry and market will be necessary, you should not get lost in detail but use the requested approaches to focus on the big question, which is, “How can this company position itself best for growth in the current economic climate, in the Mass./New England/Northeastern U.S. market, given competitive forces and the state of the industry it’s in.”

  The client needs the report by Wednesday, Nov. 16 (Final Due Date).  We will discuss the SWOT and Five Forces models, and types of information you should include in each, more fully in class in the next few weeks.  You may have studied these concepts in other classes; feel free to draw on that material if you have.  Also, feel free to Google these concepts in the meantime.
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  Health promotion theory: behavior change model

  $12.50

  A- Given the complexity of health promotion, it is unlikely that mono-focal approach would have lasting success.
  Considering psychological, organizational, cultural, community, political and policy factors that influence health, do you think it is possible for one theory to adequately frame a comprehensive health promotion initiative?

  B- Choose a health promotion theory (behavior change model) that you believe captures most, if not all of the factors, and explain why?

  3 pages
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  PSY 224 Milestone One Worksheet

  $10.00

  PSY 224 Milestone One Worksheet: Topic Selection and Introduction

  Identify

  1. Summarize at least two articles that you might use in the literature review section of the introduction that are relevant to the topic you want to research. List the APA reference citation followed by the summary.
  2. Discuss the bias and limitations present in the articles. Support your discussion with specific examples from the articles.
  3. Discuss other factors that might impact the credibility of those articles. You might look at how the research methods used influenced results, or you might look at the setting of the research. Anything in the article that might impact the outcome of the research could be discussed here.
     • Explain how the bias and limitations may inform or influence your research.
     • Summarize the research design and methods described in these articles.
     • Discuss the appropriateness of the research design and methods in these articles. Were they appropriate for the research questions and hypotheses?
     • Discuss whether or not the research design and methods in these articles align to the expectations of the APA Ethical Principles of Psychologists. Support your discussion with specific examples from the articles.
     • Based on your evaluation of these articles, discuss which research design and methods you feel will be most appropriate for the research you want to conduct.
     • Explain the steps you will take to ensure your research aligns to the expectations of the APA Ethical Principles of Psychologists.
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  Promoting Family Wellness and Preventing Child Maltreatment; Chapter 9

  $5.00

  Promoting Family Wellness and Preventing Child Maltreatment; Isaac Prilleltensky, Geofrey Nelson, & Leslea Peirson

  Chapter 9: Beyond the Boundaries: Themes for Thinking and Action in the Promotion of Family Wellness and the Prevention of Child Maltreatment

  Question: “It is important to hear the children’s hopes, dreams, and aspirations about what life could be and should be” (Prilleltensky, 2001). The closing chapter of Prilleltensky et al.’s text ends on heartfelt and powerful note. One child said, “I think prevention shouldn’t just be preventing the bad things. It should be prevention with the point of view of having people be healthy and happy, and not so much that they just squeak by, but for them to have the best life they can have.” In hopes of turning this dream into a reality, what can teachers, parents, school psychologists, guidance counselors, and other mental health professionals to in supporting children to live a happy and healthy life? How can we ensure that children and youth, our future generation, are given equal opportunities to achieve and reach their utmost potential throughout their lives? How can we best support children in achieving their dreams and being resilient?
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  Promoting Family Wellness and Preventing Child Maltreatment; Chapters 4 and 5

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  Promoting Family Wellness and Preventing Child Maltreatment; Isaac Prilleltensky, Geofrey Nelson, & Leslea Peirson

  Chapters 4: Social Policies for Promoting the Well-Being of Canadian Children and Families & Chapter 5: Programs for Preschool and Elementary-School Children

  Question: Prilleltensky et al. (2001) emphasized the significance of how parent education and training programs need to look at the importance of gender roles in families and how power is distributed among family members. “There is an important need in such programs to engage fathers more actively in their families and in the interventions that are designed to promote family wellness” (Westney, Cole & Mumford, 1988). What changes and adaptations do you think these programs can make to engage fathers more actively? Furthermore, what kind of benefits do you think the engagement of a father figure can potentially have on the well-being of the child and his or her family structure?
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  Child Maltreatment Chapter 10: What You Can Do to Help

  $5.00

  Question:

  Questioning culturally accepted violence within families continues to be a debatable topic for social scientists, doctors, and several governments. Surveys of parental behavior indicate that almost all (mid-90% range) report using some form of corporal punishment at some point in their child’s life (MacKenzie, Nicklas, Brooks-Gunns, & Waldfogel, 2011). The correlations between corporal punishment and a variety of behavioural and psychological problems continue to be difficult to explain, similarly as are the correlations between corporal punishment and abuse. “Corporal punishment is inconsistent with the goal of a violence-free society” (Miller et. al, 2013). Do you think there are implications and concerns for children who come from homes who believe in corporal punishment on their behavior at school? Furthermore, what specific issues or negative affects can a child experience on an emotional, physical, and cognitive level who comes from a family who supports corporal punishment at home?
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  Child Maltreatment Chapter 8: Key Issues in Responding to Child Maltreatment, Chapter 9: Controversial Issues in the Study of Child Maltreatment

  $5.00

  Question:

  Along with being majorly underpaid, child welfare workers are also putting their lives, relationships, and careers at risk by working with children who are sufferers and victims of child abuse. “Working under emotionally stressful circumstances, the average annual income for Child Protective Services workers is $35,553 which is $10,570 less than that of a teacher” (Miller et. al, 2013). Teachers and CPS workers dedicate a significant amount of their time and effort, as well as invest their emotions every single day. Do you think the annual incomes of these two fundamental roles are a reflection of being unappreciated and undervalued? Why or why not?
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  Child Maltreatment Chapter 6: Child Psychological Maltreatment & 7: Additional Forms of Child Maltreatment

  $5.00

  Question:

  The human trafficking of children is a complex social problem affecting individuals domestically as well as internationally. “Despite international recognition of the problem and an increasing understanding of the negative impact of child trafficking on children’s development, the attention of psychologists, social workers, and other mental health & legal professionals toward child trafficking has been relatively limited to date. In addition, human trafficking has not been generally recognized or discussed as a form of child maltreatment” (Miller et. al, 2013). Research demonstrates that victims of human trafficking suffer significant mental and physical health consequences. Do you think that child human trafficking should be identified as a form of child maltreatment? Why or why not? Please explain.
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  Child Maltreatment Chapter 5: Child Neglect

  $5.00

  Question:

  The possible negative effects associated with the most frequent form of child abuse, child neglect, are social and emotional difficulties, cognitive and academic deficits, physical consequences, and emotional & behavioural problems (Miller, 2013). The child suffers both short-term and long-term effects, influencing their life as an adolescent, continuing into their years of adulthood. With the resources and support available, do you think the victim can effectively deal with the consequences of being neglected? If so, how? If not, what do you suggest professionals implement and provide as a means to cope? Furthermore, neglected children also have been found to have difficulty in recognizing and discriminating their emotions (Miller, 2013). Do you feel that cognitive behavioural therapy can help the neglected child in developing ac self of identify and self-efficacy?