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  Helping a Company Strategize for the Future

  $20.00

  FINAL REPORT ASSIGNMENT OVERVIEW

  Objective

  The goal of this assignment is for students to learn and improve upon professional writing skills. Students will accomplish this as they compose various professional documents that will be fused into a final client report. The assignment is further detailed below in the Assignment section.

  This project will teach students to think and write both critically and analytically. Students will focus on improving their writing skills primarily relating to grammar, vocabulary, organization, structure, style, flow, tone and formatting. Additionally, students will increase their general business knowledge and acumen.

  Students will learn how to “tell a story” by writing each sentence with purpose, not to fill space. Thoughts and sentences should be structured logically and chronologically.  Students will also learn to differentiate between instances where strictly facts should be used and instances where persuasive language, opinions, and recommendations are appropriate.

  This assignment is intended to mimic the business world in every way possible. The professional standards, documents, deadlines, feedback, and activities will parallel the conditions and expectations present in the business world today.

   

  ASSIGNMENT

  Helping a Company Strategize for the Future

  The remainder of the semester’s writing assignments and most classwork will be devoted to your final project:  A brief company and industry analysis, delivered from a strategy perspective.

  You will be asked to place yourself in the role of a marketing/strategy advisor for a publicly-traded company that is looking for fresh advice on how it can grow its business in the Massachusetts-New England-Northeastern U.S. market (choose the market you feel most appropriate for your company).

  In order to do this, the company is engaging you as a consultant to recommend its strategy for growth in this market.

  • The company’s health is to be determined via a Strengths, Weaknesses, Opportunities, and Threats (SWOT) Analysis. The SWOT Analysis concept was developed in the 1960s (development credited to Albert Humphrey and a team of researchers at Stanford University) and is commonly used today in marketing and business strategy.
  • The industry’s health is to be determined using the well-known, 35-year-old “Five Forces” model devised by Michael Porter, an economist, and professor at Harvard Business School. The model is fully titled “The Five Forces that Shape Industry Competition” and is well known in the business strategy planning field.

  As part of this engagement, each student is responsible for drafting their own report for the client. It is a student’s job to analyze their company and articulate the findings to the client in a professional report.

  The report will be emailed to the client as an attachment, including a professional email. The final client email should summarize the results of the report in a clear, concise and comprehensive manner. Typically in business writing, less is more!

  There is no specific page length for the final report. However, appropriate page ranges are detailed below. The ranges are for text only, formatted in the standard business format used in this course. Page ranges also exclude any length added by charts, figures, and graphs. Although, the use of charts, figures and graphs are required.

  Students should concentrate on writing in a clear, concise and comprehensive fashion. Additionally, considerable effort should be made to review feedback from prior coursework and apply it to future assignments.

  At the end of the semester, each student will complete a short presentation outlining their report to the client.  The PowerPoint presentation must include, the introduction of the company; both graphs, figures or charts; a summary of your growth strategy; SWOT; Five Forces; an interesting fact about the company.  Can include other information as appropriate.

  Your new client – this company – has asked for a seven-page report (plus email and graphs, figures or charts) containing:

  1. One page for your biography (does not have to fill an entire page)
  2. Professional email summarizing the results to the client (include: subject line, salutation, approximately 3 or 4 short paragraphs summarizing your brilliant idea for expansion into North East/New England/MA, closing.)
  3. One-half to one page Executive Summary
  4. Two pages for Company Analysis using SWOT
  5. Two pages for Industry Analysis using the Five Forces approach
  6. One page containing your strategy-for-growth recommendations
  7. 2 total (graphs, figures or charts). These should be placed where appropriate.

  PLEASE USE THIS ORDER FOR YOUR FINAL WORD DOCUMENT TO ME AT THE END OF THE SEMESTER.  PUT ALL BULLETED ITEMS IN ONE WORD DOCUMENT TO ME SEPARATED BY EACH TITLE.

  Consider the above bullet points to be a basic Report Outline, open to customization. The short length requested suggests the need for concise work.  While appropriate detail will distinguish your chosen company from other similar companies in this industry and market will be necessary, you should not get lost in detail but use the requested approaches to focus on the big question, which is, “How can this company position itself best for growth in the current economic climate, in the Mass./New England/Northeastern U.S. market, given competitive forces and the state of the industry it’s in.”

  The client needs the report by Wednesday, Nov. 16 (Final Due Date).  We will discuss the SWOT and Five Forces models, and types of information you should include in each, more fully in class in the next few weeks.  You may have studied these concepts in other classes; feel free to draw on that material if you have.  Also, feel free to Google these concepts in the meantime.
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  Economics Assignment Answers

  $5.00

  Q1. Make a visit to any shopping center and write below the name of the products under following price elasticity categories as example

  1. Relatively elastic products (5 products)
  2. Relatively inelastic products (5 products)
  3. Perfectly elastic products (2 products)
  4. Perfectly inelastic products (2 products)

  Q2. Select any firm or business of your choice and write the types of market under which it is operating. Justify your answer.

  Q3. Write short note on globalization and briefly explain how Oman got benefitted through globalization.
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  McGregor’s Ltd. Department Store Case Study

  $20.00

  McGregor’s Ltd. Department Store ( In the book : Management Communication principles and practice third edition by Michael E. Hattersley and Linda Mcjannet, ISBN: 978-0-07-352505-1)

  1. You are James McGregor of McGregor’s Ltd. Department Store.

  Write a memo to your executives and buyers, informing them of the new discount policy and explaining it in such a way as to gain their understanding and support. Assume that this is the first formal announcement of the policy to this group, but that you have sounded out some key people beforehand.

  Include a cover memo summarizing your overall approach to this communication situation and, in particular, explaining your persuasive strategies. Of McGregor’s several purposes, which did you adopt as primary? How did your view of the situation and the audience influence your choice of arguments and structure? For example, which of McGregor’s arguments will work best with this audience? Why? Which structure did you choose; a one-sided or a two-sided discussion? Why? If two-sided (comparing the old and new plans), did you chose a divided or an alternating pattern? Why? Overall, did you use an inductive structure (evidence of a need or problem followed by the solution, the new plan) or a “deductive” or direct structure (description of the new plan followed by your reasons)? Why?

  2. Answer the study questions below

  1. Once McGregor has chosen his arguments, what structure will work best in this situation? One-sided or two-sided? Tell or sell? Given, since, therefore? Recommendation, rationale, implementation? Storytelling?
  2. In arriving at his decision to modify the discount program, McGregor considered many arguments in its favor. Identify his arguments with a suitable key word. Which seem most cogent and persuasive to you?
  3. What attitudes are the executives and buyers likely to have toward the new discount program? Which of McGregor’s arguments are likely to seem most persuasive to them? Can you devise new arguments that might be more acceptable to them?
  4. In designing his communication to his senior managers, should McGregor concentrate on one or two issues, or should he discuss all the issues that had a bearing on his decision?
  5. Do you find merit in Allen Lee’s suggestion that there might be more meaningful ways to cut costs and overhead than McGregor’s new discount program? What might they be? What arguments support your view?
  6. Suppose you disagree with McGregor about instituting the new program as it is described in the case. What changes would you make? Or would you leave the current plant in the place? What arguments and what structure would you choose to persuade McGregor to modify or abandon his new program?
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  Australian Business Establishment Road Map – Digitex Virtual Reality LTD. (DVR).

  $20.00

  Assignment 3 – Australian Business Establishment Road Map Weighting:       40%

  Task Instruction:

  For a business type of your choice, write a road map of the steps to be taken to establish this business and the planning, management and organisational aspects of the business for the first year of operation.

  Initially, write a very short introduction that provides the name of the organisation, outlines the key business activities and describes the industry it is in.

  It is expected that you will address

  1. The proposed business model and value proposition for the business
     • Proposed business is a virtual reality property tours that involve the application of virtual reality technology into the real estate market to provide 3D virtual reality property tours.
  2. Business registration requirements and processes
     • Business name
     • ABN
     • Tax agent number
     • Be sure to have reference to the appropriate gov. website (e.g. ASIC, tax…)
  3. An appropriate business structure
     • Specifically Ownership structure
  4. Banking arrangements
     • Think about how to keep track on business
     • Loan arrangement
     • EFTPOS merchant – fees and applications
  5. All aspects of compliance that will need to be considered for this particular organisation to establish and grow, including setting up record keeping systems
  6. Any IP issues which are inherent in the business activity
     • The use of virtual imaging
  7. Business stationery requirements and templates
     • Have to include a template of formal invoice in the appendix
     • Employee records
     • Shareholder records
  8. Arrangements for premises and business facilities, and insurances
     • Location of the company
     • List of insurances needed
     • Safety working environment
  9. Systems and procedures to begin operations and operate for the first 12 months
     • Include proposals of different aspects
     • invoices
  10. Trading issues and cash flow needs in the first 12 months
      • Set-up cost
      • Estimate how long does it take to start getting sales?
      • The ins and outs
  11. Establishment of employment records and employment contracts
  12. Generation of a step by step approach to this topic is part of the requirements, to demonstrate your understanding of sequencing requirements in establishing a business.

  Scope:

  This assignment will assess your understanding and knowledge of the practical operational aspects of starting a business, as covered in the whole course.

  Length and Presentation:

  1500-2000 word document, including diagrams and graphical elements as appropriate. Appendices can be included.

  Criteria by which your assignment will be marked:

  • demonstrated knowledge of legal requirements for setting up a business and business infrastructure requirements
  • addressing the questions asked
  • clarity of explanation provided

  References:

  • for everything that you do in regards to applying something – ABN, business name, IP etc. or any legal issues, please include the references
  • Include as much references as you need but at least 10 from valid websites or other sources
  • please use as much gov website and business registration website as possible
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  NIKE IMPLEMENTATION PLAN, STRATEGIC CONTROLS, AND CONTINGENCY PLAN ANALYSIS

  $22.50

  STR 581 WEEK 5 STRATEGIC PLAN PART 4 IMPLEMENTATION PLAN, STRATEGIC CONTROLS, AND CONTINGENCY PLAN ANALYSIS

  Write a 1,400- to 1,750-word paper in which you include the following:

  • Create an implementation plan
    • Objectives
    • Functional tactics
    • Action items
    • Milestones and deadlines
    • Tasks and task ownership
    • Resource allocation
  • Recommend any organizational change management strategies that may enhance successful implementation.
  • Develop key success factors, budget, and forecasted financials, including a break-even chart.
  • Create a risk management plan including contingency plans for the identified risks.

  Format your paper according to APA guidelines.
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  Strategic Evaluation of Nike and Recommendation

  $17.50

  STR 581 WEEK 4 STRATEGIC PLAN PART 3 STRATEGIC EVALUATION AND RECOMMENDATION

  This is an individual assignment, but you will continue to use the same company that is used for the Learning Team’s Strategic Plan. In this section, you will be evaluating various strategies and making recommendations for the organization. You will make these recommendations from the perspective of your role in the group such as CFO, CMO, etc. The team will then use these recommendations to select the final Strategic Plan.

  Write a 1,050- to 1,400-word paper in which you include the following:

  Evaluate potential generic strategies for the organization.

  • Assess potential value disciplines for the organization.
  • Evaluate potential grand strategies for the organization.
  • Assess potential global strategies for the organization.
  • Identify the best generic, grand, and global strategies and the best value disciplines.
  • Recommend a strategy or combination of strategies the organization should implement, and include a rationale for that recommendation.

  Format your paper consistent with APA guidelines.
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  Internal Environmental Analysis of Nike

  $20.00

  STR 581 WEEK 3 STRATEGIC PLAN PART 2 INTERNAL AND EXTERNAL ENVIRONMENTAL ANALYSIS
  

  Write a 1400- to 1,750-word paper in which you include the following:

  • Assess the organization’s internal environment.
  • Identify the most important strengths and weaknesses of your organization including an assessment of the organization’s resources.
  • Identify the most important external environmental factors in the remote, industry, and external analysis.
  • Perform competitor benchmarking.
  • Assess the structure of the organization and the influence this has on its performance
  • Determine the organization’s competitive position and the possibilities this provides.

  Format your paper according to APA guidelines.
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  Nike Strategic Plan, Part 1: Environmental Scan

  $15.00

  STR 581 WEEK 2 TEAM STRATEGIC PLAN, PART 1 ENVIRONMENTAL SCAN

  Each member of the Learning Team will assume the role of an executive team member (i.e. CFO, CEO, COO, etc.) at your target company. The target company must be a U.S. corporation that is publicly owned and required to submit quarterly and annual reports to the Securities & Exchange Commission (SEC).

  Select a target company from the industry list provided.

  Write a 1,050- to 1,400-word paper in which you include the following:

  • Determine how to create value and sustain competitive advantage using the environmental scanning strategy.
  • Evaluate the company’s remote environment.
  • Assess the company’s industry environment.
  • Evaluate the organization’s external operating environment.

  Format your paper according to APA guidelines.

  Click the Assignment Files tab to submit your assignment as a Microsoft® Word document.
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  Case Leading Culture Change at Seagram

  $7.50

  Consulting Proposal 1 Questions for Consideration:

  Use the following case for Consulting Proposal 1.

  Case Leading Culture Change at Seagram:

  • What were Seagram’s biggest business challenges and why have they chosen the values initiative to help? Why are companies today introducing and/or paying more attention to corporate values?
  • How well has Seagram instituted this culture change process to date?
  • What role did Seagram’s leadership play in driving culture change?
  • If you were one of Seagram’s executives, how would you respond to each of the five challenges at the end of the case?
  • What techniques are most effective in implementing a change initiative like this one?
  • What tools and techniques of culture change do you think are more potent than the use of explicit corporate values?
  • What are the phases of the change process?